Cloud Connected Labels
BLE Smart Labels that feed real-world location & data to cloud applications and AI.

Peel, Stick and Track.
Blecon, Molex and InPlay deliver Cloud Connected BLE Smart Labels, addressing enterprise demand for flexible form-factors that can efficiently deliver physical location and sensor data to the cloud. This technology solution puts Smart Labels into the hands of product and solution builders, enabling them to deliver powerful asset-tracking and visibility solutions.
Uniting Blecon’s managed Bluetooth Beacon Networks, Molex’s expertise in flexible electronics and InPlay’s ultra-low-cost NanoBeacon™ silicon enables a Smart Label solution that goes far beyond the capabilities of RFID and at a lower cost than cellular GPS trackers.
Simple to deploy
Peel, stick and track without complex setup
Efficient to scale
Using existing smartphones, laptops and gateways as infrastructure
Rich in data
Providing identity, geolocation, timestamps and sensor insights
Streamlined for operations
Safe, disposable design that eliminates reverse logistics
Seamlessly integrated
Enabling data to be routed into existing and new cloud applications, tracking platforms and AI workflows
Powered by Blecon Beacon Networks
Blecon’s Beacon Network infrastructure leverages the Bluetooth already built into smartphones, scanners, laptops and gateways as its Hotspots.
Smart Labels connect automatically, gaining roaming connectivity and flexible deployment without the need for custom infrastructure.
Real-world location and sensor data flow securely into enterprise platforms, databases, and AI systems via direct cloud integrations.
Blecon’s firmware leverages the InPlay IN100’s capabilities to provide security, privacy, sensor data handling and automatic onboarding to the Blecon Network for seamless operation.

TrackLabel Hardware by Molex
Less than 1 mm thick, Molex’s TrackLabel BLE Smart Labels combine decades of expertise in flexible printed circuits, wireless connectivity, and thin-film power sources.
A seamless activation mechanism wakes the label on placement, while a non-lithium power source ensures compliance for air shipment as well as safe disposal.

NanoBeacon™ Silicon by InPlay
At the heart of each TrackLabel is InPlay’s NanoBeacon™ IN100, an ultra-low-cost, ultra-low-power Bluetooth LE system-on-chip designed specifically for simple broadcast applications.
By reducing silicon and system complexity, the IN100 allows Smart Labels to be produced at lower cost while achieving industry-leading energy efficiency, maximising operating life and fully leveraging thin, printable battery technologies.

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Blecon, Molex and InPlay Team Up to Deliver Cloud Connected Labels
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